What Is an ASP File? Files created with Active Server Pages have the extension .ASP. This story is an example; take a look at the address above. With ASP files, you can activate your Web site using any combination of HTML, scripting such as JavaScript or Visual Basic? Is It Hard to Use? I don't know about you, but whenever people start talking about doing things on the server, I start to get nervous. I think a lot about threading issues, synchronization, and generally stuff without a user interface. I assume it's going to be hard to do. Well, using ASP is about as easy as anything I've come across in years. Aw, Mom. Not Another Object Model! I really hate doing this to you, but I'm going to have to use that overused and overcomplex term "object model" again. Here's how it works. When a browser requests an ASP file from your Web server, your Web server calls Active Server Pages to read through the ASP file, executing any of the commands contained within and sending the resulting HTML page to the browser. Although very little is constant in the way that Search Engines rate the value of web sites at this point in time; search engines continue to place importance on link popularity. In fact, Google recently confirmed this when they made public the contents of their filing with the United States Patent Office. So, whatever your feelings about the soundness of link popularity in determining the quality of a website (and its SE positioning), acquiring quality in-bound links is essential for the success of your Search Engine Optimization campaign. So what are some of the ways to acquire quality, relevant, in-bound links that will announce to the world, and particularly to the major Search Engines, that yours is a site that is well worth looking at? Business - List of business/finance/loan/mortgage resources more 1 2 3 4 5 Computers - List of computer hardware/software/peripheral resources more 1 2 3 4 5 Internet - List of webhosting/webdesign/internet marketing resources more 1 2 3 4 5 Software - List of software resources more 1 2 3 4 5 Web Design - List of web design/development resources more 1 2 3 4 5 Web Hosting - List of web hosting resources more 1 2 3 4 5 Web Promotion - List of search engine optimization/internet marketing resources more 1 2 3 4 5 Web Resources - List of other web resources more 1 2 3 4 5 Recreation - List of travel/hotel/cruise resources more 1 2 3 4 5 Casino - List of online gambling/poker/blackjack/roulette resources more 1 2 3 4 5 Health - List of online pharmacy/hospital/health resources more 1 2 3 4 5 Shopping - List of online shopping/gift resources more 1 2 3 4 5 Miscellaneous - List of all other resources not stated above more 1 2 3 4 5   These goals are the means to an end; because what we really want is more traffic to our site and, more importantly more sales. So before even starting your SEO campaign, it is essential that your web site is complete, that it has good content and that it is easy for your visitors to do what you would like them to do – buy your products or services, donate to your favorite charity or simply opt-in to your list. Many successful internet entrepreneurs consider list building to be the only worthwhile reason for a web site – the selling is done by follow up auto responders. OK, now back to the various ways to acquire links – and these are my favorites because each is a pro-active approach, unlike waiting for someone to respond to a reciprocal link suggestion.